GPS Sponsorship
Olde Homestead is proud to have partnered with GPS Industries to bring this new and exciting advertising medium to Eastern Pennsylvania. This form of advertising has proved successful in many of the golf industry's major markets, including Florida, California, the Carolinas, China, Mexico, and Dubai. The mix of banner, fairway, and full screen ads allow you to provide a storybook effect over 15-30 minutes in a digitally interactive way that consumers have yet to experience in this area.Unlike print advertising, where once you submit your ad you cannot change it, with GPS advertising you can change your ad as often as you'd like. This versatility blended with our desirable demographics is exactly why this advertising medium has proven to be so successful.
Who is the Golfer?
- The GPS targeted demographic is predominantly male
- Average age is 37 years old
- Has a household income of about $125,000
- 55% are university educated
- 80% own their own home
- 93% invest in mutual funds
- 59% invest in stocks; 28% in bonds
- 40% take vacations twice per year
- 93% own high-end electronics
- Most own or lease two or more vehicles
Fact: "Seventy-five percent of golfers either recommend, order, or approve products or services purchased by their businesses. The average value of products or services purchased is $176,000; one in ten key influencers affect purchases worth $500,000 and above.*"
Golfers are well-known for their brand loyalty, and now with this medium, you can access a previously untapped market with a highly trackable and creative advertising program.
Fact: "59% of golfers have a greater tendency to choose the products and services of a business that advertises on the GPS system at their favorite course.**"
*Quote from the National Golf Foundation Spending Report
**Quote from Club Management (magazine for club owners and operators)
Please fill out the brief form below, and General Manager Justin Smith will hand-deliver a free round of golf and share with you how Olde Homestead and the Informer HD GPS system can increase the effectiveness of your marketing dollars.
| GPS Sponsorship Information |
